Privacy policy

Last updated: 23 September 2026

BloomFolkLiving operates this store and website, including all related content, features, and services (the "Services"), to give you a personalized mug-shopping experience. Our store runs on Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us. By using the Services, you acknowledge that you've read and understood this Privacy Policy.

Personal information we collect

Depending on how you interact with the Services, we may collect the following categories of personal information:

  • Contact details — name, billing and shipping address, phone number, and email address.

  • Personalization content — any name, date, photo, or custom text you submit for us to print on your mug.

  • Financial information — processed securely by Shopify Payments or PayPal; we don't see or store your full card details.

  • Transaction information — items viewed, added to cart, purchased, returned, or exchanged, and your order history.

  • Communications with us — anything you send us, e.g. a customer support message.

  • Device and usage information — device/browser type, IP address, and how you navigate the Services.

Where we get it

  • Directly from you, when you place an order, create an account, or contact us.

  • Automatically, through cookies and similar technology as you browse the store.

  • From our service providers, who collect or process information on our behalf.

How we use your personal information

  • To provide and improve the Services — to process payments, produce and ship your order, print your personalization correctly, manage your account, and handle returns or exchanges.

  • Marketing — to send you promotional emails, but only if you've opted in; you can unsubscribe at any time.

  • Security and fraud prevention — to keep transactions safe and detect fraudulent or malicious activity.

  • Communicating with you — to respond to support requests and keep you updated on your order.

  • Legal reasons — to comply with applicable law, respond to valid legal requests, and enforce our policies.

How we disclose personal information

We may share your information with:

  • Shopify, our e-commerce platform, and Printify and their production partners, who print and ship your personalized item on our behalf.

  • Shopify Payments and PayPal, to process your payment.

  • Other service providers who support running the store (e.g. analytics, customer support tools).

  • Law enforcement or regulators, where required by law.

We do not sell your personal information.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your use of the Services in order to provide and improve them for us. Information you submit will be transmitted to and shared with Shopify, and with Printify to fulfil your order, including where those providers are located outside the country where you reside. To learn more about how Shopify uses your data, see Shopify's Consumer Privacy Policy (www.shopify.com/legal/privacy/app-users).

Third-party websites and links

The Services may link to websites operated by third parties. We aren't responsible for the privacy or security practices of sites we don't operate — please review their own policies before sharing information there.

Children's data

The Services are not intended for children, and we do not knowingly collect personal information from children under the age of digital consent in their jurisdiction. If you believe a child has provided us with personal information, contact us and we'll delete it.

Security and retention

No method of transmission or storage is perfectly secure, and we can't guarantee absolute security. We keep your personal information only as long as needed to fulfil the purposes described here, including legal, accounting, and tax obligations, and delete or anonymize it afterwards.

Your rights and choices

Depending on where you live, you may have some or all of the following rights over your personal information — these apply in full if you're in the EU/EEA or UK under GDPR, and similar rights may apply in other jurisdictions with their own privacy laws:

  • Right to access/know — request access to the personal information we hold about you.

  • Right to correct — request that we fix inaccurate information.

  • Right to delete — request that we delete your personal information.

  • Right of portability — receive a copy of your data, or have it transferred to a third party.

  • Right to object or restrict — object to or restrict certain processing, including for marketing.

  • Right to opt out of targeted advertising — if we ever use your data for targeted advertising, you can opt out; we don't currently sell personal information to third parties.

  • Managing communications — unsubscribe from marketing emails anytime via the link in the email; we may still send non-promotional emails about your account or orders.

These rights aren't absolute and may not apply in every circumstance. You can exercise any of them by contacting us at contact@bloomfolkliving.com; we may need to verify your identity first, and if permitted by law you may designate an authorized agent to make a request on your behalf. We won't discriminate against you for exercising any of these rights. We'll respond within the timeframe required by applicable law.

Complaints

If you have concerns about how we handle your personal information, please contact us first using the details below. You also have the right to lodge a complaint with your local data protection authority — in the Netherlands, this is the Autoriteit Persoonsgegevens (www.autoriteitpersoonsgegevens.nl).

International transfers

Because we work with providers such as Shopify and Printify, your personal information may be transferred to and processed in countries outside the European Economic Area, including the United States. Where this happens, we rely on recognized safeguards such as the European Commission's Standard Contractual Clauses, or an equivalent adequacy mechanism.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for legal reasons. We'll post the revised version here and update the "Last updated" date above. 

Contact

Questions about this Privacy Policy, or want to exercise your rights? Email us at contact@bloomfolkliving.com or write to Begijnenstraat 1C, 6211JR Maastricht, The Netherlands.